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Tourism in HK, Macau still suffering
By Sam Ng

HONG KONG - The tourist industry in south China's Guangdong province struggled to survive last month because of the outbreak of severe acute respiratory syndrome (SARS). And now, with the lifting of the travel advisory against Hong Kong and Guangdong by the World Health Organization (WHO), many travel agencies in Guangzhou, the provincial capital, have become busy restoring inbound travel as well as outbound travel to Hong Kong and Macau.

While travel within the province turned hot, hindrances on domestic-organized travel to the two neighboring special administrative regions were still in place. The biggest worry is that the lifting of the ban on travel by Guangdong may add pressure to the SARS containment work in Hong Kong and Macau.

Guangdong is mainland China's biggest province for tourism. For many years, the province has been the top nationwide in terms of the number of traveler entries, total travel revenues and foreign-currency income via tourism. However, the issuance of a travel warning on Guangdong by the WHO on April 2 pummeled the province's tourist industry, which has been stagnant since the end of April, with many travel agencies suspending or even stopping operation.

According to statistics, the province's foreign-currency income from the tourist sector in April was US$100 million, a decrease of 74 percent compared with former years. Its total revenue from the industry was $325 million, down by 68 percent. Operation results from travel to Hong Kong and Macau that represent 70-80 percent of the province's total outbound business suffered a loss of more than $500 million in the first five months of this year. The province's travel service was in effect frozen in May when the national travel ban order went into effect. As a result, turnover of high-end hotels within the province plummeted by more than 80 percent in comparison with that of last year and revenue of tourist attractions also shrank by over 70 percent.

Industry sources in Guangzhou describe the removal of the travel advisory on Hong Kong and Guangdong by the WHO as "a sweet shower after a long drought". Most of the province's travel agencies have spared no effort in the struggle to resume business and have launched a series of discounted tours and promotions such as 38 yuan (less than $5) for a one-day tour of Guangzhou. In order to attract customers, the China Travel Service of Guangdong even came up with a 300-yuan package for daily tours to Hong Kong and Macau with visa charges, transportation and one night's hotel accommodation all included. However, since the epidemic has not totally disappeared, there are still many limitations on organizing tours to the two destinations.

Apart from suggesting that customers buy SARS insurance and sign travel contracts, travel agencies are also required to keep files of tourists' personal information and a detailed trip agenda in addition to registering their health condition when they sign up. Those whose body temperature is higher than 37.3 degrees Celsius are not allowed to travel and tourists whose temperature is above the acceptable level during their travels will be quarantined immediately. Once a suspected or confirmed SARS case is discovered, the victim will be sent as soon as possible to a designated hospital for treatment.

According to previous regulations, travelers from other provinces and cities can attend the tour to Hong Kong and Macau organized by any one of the 99 travel agencies within Guangdong as long as they hold a visa for the two territories. However, in order to prevent new import or export of SARS, the Guangdong Tourist Bureau has announced that local agencies are temporarily prohibited from organizing tours for non-Guangdong mainlanders to Hong Kong and Macau as of June 1, when travel to the two territories resumed. Travel agencies will also carry background investigations on local residents who plan to travel to Hong Kong, including information such as whether they have contact history with SARS patients or have any relatives or families infected by the virus. Many potential customers couldn't be bothered to accommodate such a procedure and canceled their travel schedules in the end.

By next month most provinces, except those with WHO travel advisories, will in principle reopen to foreign tourist groups. But their travel routes will bypass places under travel advisories. It is believed that the tourist industry in some cities could pick up by 20-30 percent this month and continue improving through July and August. If the situation across the country is under effective control, the industry is expected to recover fully during the week-long national holiday for China's National Day, which occurs on October 1.

(Copyright 2003 Asia Times Online Co, Ltd. All rights reserved. Please contact content@atimes.com for information on our sales and syndication policies.)
 
Jun 14, 2003



 

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