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    Greater China
     Aug 3, 2005
SPEAKING FREELY
Bringing China closer to the market
By Dag Detter and Sue Anne Tay

Speaking Freely is an Asia Times Online feature that allows guest writers to have their say. Please click here if you are interested in contributing.

The recent uproar over CNOOC's attempt to take over Unocal gives us the chance to delve into a far deeper - and, for the future of the Chinese economy and US-China relations - much more important question: what is the real nature of large, reforming state-owned companies in China? Will they be more and more driven by the forces of capitalism? How does one reduce the role of the "state" in state-owned enterprises, and open them to greater market orientation, good corporate governance, and less political interference?

China has pressed on with unprecedented economic reforms, leaving traditional communist orthodoxy far behind. For the past decade, it has been selling off, privatizing and advocating corporate governance within its state-owned enterprises (SOEs). Through administrative actions such as privatization, policy-driven bankruptcies, and mergers and acquisitions, the policy of "grasp the large and let go the small" became official in 1999.

The state-owned sector will remain dominant for the near- to medium-term. It is estimated that SOEs supervised by the state-owned Assets Supervisory and Administration Commission (SASAC), a state ownership vehicle, accounted for 40.7% of GDP at the end of 2004. However, while sources have indicated that these SOEs have grown more profitable since 2000, others have also pointed out that only 20% of China's top 200 SOEs are cash flow positive. In a World Bank report from 2001, sectors such as chemicals, forestry, food processing, textiles, machinery, urban utilities, construction, transportation/storage and commerce showed province-wide losses in more than half of China's provinces. Returns on equity for a third of them were actually negative: almost -20%.

Clearly China's SOEs face massive problems, and are in critical need of reform. The success of that reform will depend very much on progress in establishing the three fundamental pillars put forward by the Organization for Economic Cooperation and Development's (OECD) Corporate Governance Policy for SOEs: clear objectives, transparency, and political insulation. The OECD approach was influenced by the successful Swedish experience of restructuring SOEs from 1998 to 2001, which subsequently saw its SOEs outperform the local stock market for six consecutive quarters.

First, "clear objectives" mean a clear mandate from a political agency, clear performance benchmarks and clear guidance on trade-offs. Chinese SOEs are often burdened with multiple, sometimes conflicting objectives in the form of social and political obligations while simultaneously having to maximize the financial return on state capital. Harmonization of such goals rarely works. Breaking millions of "iron rice bowls", and dealing with the resultant social unrest, is a cost local officials are usually unwilling to bear. Furthermore, with debt financing coming largely from state commercial banks with little or no requirements for commercial returns, it has been easy for SOEs to worry less about the cost of state capital, leaving them more open to indulge in cultivating political favors such as sanctioning bank lending to friendly directors of failing firms. Traditionally, directors of local SOEs are appointed by the party not for their management skills but for their networks in townships and provinces. Unsurprisingly, these local networks are so deeply-entrenched that even Beijing has a hard time penetrating them. To align so many interests, Beijing must effectively communicate a single and clear objective. In Sweden, the government used the slogan, "Valuable companies create valuable jobs", clearly recognizing the need to meet the challenges of a globally competitive marketplace.

The Swedish experience has also demonstrated that the second pillar, "transparency", is absolutely critical and cannot be underestimated. The Swedish government produces a Consolidated Annual Report, as well as quarterly reports, for its entire portfolio of SOEs. These reports, which detail the goals, actions and results of the SOEs and are made easily available to the public, instill valuable public confidence in the economy. In contrast, the existing legal foundation for corporate governance in China remains fundamentally weak. For example, the corporate law introduced in 1993 is often cited as shrouded in ambiguity, hence rarely invoked. The law entirely lacks codes on how SOE boards and executives should make information available to shareholders, as well as disclosure requirements on issues like corporate registration and taxation information.

As the third important pillar, "political insulation" is often the most difficult to achieve. This requires a clear, consolidated ownership structure, with close monitoring of the corporation by a professional board which is distanced from the political structure. In China, SASAC, an organ of the State Council, was established in March 2003 to promote "strategic adjustment" of the state sector, exercising ownership rights on behalf of the state and tasked with improving the corporate governance of SOEs. Upon its inception, concerns arose about SASAC's broad mandate. Some saw SASAC operating almost like a "superministry", which would contradict the objective of political insulation. Critics have argued that SASAC should function as a corporate vehicle operating on a commercial basis, rather than maintaining such expansive political power. This would also enable the government to distance itself from the commercial world and the inevitable troubles involved in the restructurings. Another major criticism of SASAC is its overwhelming power compared to the other ownership vehicle, the Huijin Investment Company, another state-owned vehicle responsible for managing China's four state commercial banks. Currently, Huijin lacks the political authority, much less the ministerial powers SASAC wields. The imbalance of political power between SASAC and Huijin is skewing the relationship between industrial restructuring and lending, at a time when the government is trying to introduce an equity culture.

By corporatizing and retaining strong SOEs, the government might ensure that they will be a significant contributor to the economy, while also retaining ownership over strategic industries such as energy and commodities. In a time of growing demand for scarce resources and pressing domestic social challenges, the option of privatization in strategic sectors is not always desirable for the Chinese government. Thus, the SOEs must strike a balance between state-ownership on the one hand, and competitiveness and efficiency on the other. To do this and still achieve the "three pillars", the government needs to support the necessary agencies by providing a strong legal foundation and a business-oriented environment.

China's progress in SOE reform has enormous implications for the United States and the world. Instead of the deep-seated suspicion on display in much of the debate about the CNOOC bid (which is especially ironic given that even US experts consider CNOOC to be more independent and professionally managed than the typical Chinese SOE), the US Congress and administration should be encouraging Beijing to move even faster and more boldly to improve the corporate governance structure of SOEs, including through their operation in the harsh conditions of the international marketplace. The next major Chinese sector we will see testing the international waters will be state-owned commercial banks; indeed, this process is already under way, as shown by the recent investment in the state-owned China Construction Bank by the Bank of America. It is in the interest of the US to speed up this process.

If China can successfully implement greater SOE reform, transparency, and corporate governance, Chinese companies will experience less suspicion of being state-dominated corporatist giants implementing a nationalist agenda without commercial foundations. The US and the rest of the world have a stake in avoiding the latter outcome. By bringing Chinese SOEs into a rules-based market system, Americans will soon be able to invest in better performing Chinese firms, and US banks will gain full access to Chinese financial markets and Chinese customers, who are already accumulating capital at a prodigious rate. Moreover, a prevailing culture of good corporate governance in China will be nothing but beneficial for the country's domestic business and political environment.

Dag Detter is the founder and director of Detter & Co, an independent and privately owned corporate finance advisory firm. He was previously the Director and Head of the Division for State Owned Companies within the Ministry of Industry in Sweden. Sue Anne Tay is a research assistant with the Freeman Chair in China Studies at the Center for Strategic and International Studies.

This article originally appeared in The Freeman Report, a publication of the Center for Strategic and International Studies in Washington, DC. Reused by permission. Copyright (c) 2005 The Freeman Report.

Speaking Freely is an Asia Times Online feature that allows guest writers to have their say. Please click here if you are interested in contributing.


Reforming China's state-owned white elephants (Nov 13, '04)

Premier sees bright prospects for state enterprise reform (Mar 7, '00)


 
 



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