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    China Business
     Jul 18, 2007
Behind the hysteria about China's tainted goods
By Kent Ewing

HONG KONG - After initially putting up stiff resistance to an avalanche of complaints about tainted goods ranging from toxic toothpaste to exploding mobile-phone batteries, China is now going out of its way to demonstrate adherence to international standards of quality control.

While this is clearly a positive development, the fact remains that Beijing simply does not have the regulatory regime in place to back up its new rhetoric. Perhaps with this is mind, Chinese



officials - citing their own safety concerns - have made a point of blocking Western imports of fruit, meat, seafood and mineral water in an apparent tit-for-tat retaliation that they hope will cool what they see as a growing international hysteria over Chinese exports.

In the future, expect more scandals involving tainted Chinese products followed by more rhetoric and selective retaliation from the Chinese government - and maybe another high-profile execution or two. But until Beijing puts its regulatory house in order and reduces the rampant cheating and corruption that are endemic to the system, there will be no substantial change in the sometimes frightening status quo.

At present, the manufacture of fake and tainted products is a hugely profitable business in China, the world's largest exporter of consumer goods. To stop it would require severing the unscrupulous government-business nexus that has become part and parcel of China's stunning economic growth.

The litany of complaints over the past several months has focused on a spate of animal deaths in North America tied to pet food laced with melamine, cough medicine and toothpaste thickened with toxic diethylene glycol, toys coated with lead-based paints, fish loaded with antibiotics, antibiotics infected with bacteria, mobile-phone batteries that explode, car tires that collapse, and more.

For the most part, the Chinese government's response has consisted of a stubborn defense of its record on product safety. But Beijing has also retaliated, refusing to accept 30 tonnes of "contaminated" Australian seafood and five containers of Evian mineral water that allegedly contained too many micro-organisms.
Imports from several US meat processors have also been suspended. According to China's General Administration of Quality Supervision, Inspection and Quarantine (AQSIQ), frozen poultry products from Tyson Foods Inc - the world's largest meat processor - were infected with salmonella. Other blocked imports included frozen chicken feet from Sanderson Farms that the inspection agency found to be contaminated with an anti-parasite drug and frozen pork ribs from Cargill Meat Solutions Corp containing a leanness-enhancing feed additive.

A Cargill spokesman denied the agency's claims, while Tyson Foods pledged to "work with the US and Chinese governments to get this matter resolved". Sanderson Farms has yet to respond.

The retaliation has been accompanied by an adamant insistence on the quality of Chinese exports, with an editorial in the state-run China Daily asserting that "more than 99% of food exports to the US in the last three years met quality standards" - an interesting claim considering that Chinese regulators have admitted that nearly 20% of consumer products checked for national consumption are substandard or tainted.

Also in the China Daily, AQSIQ head Li Changjiang attacked the international media for making exaggerated claims. "Some foreign media, especially those based in the US, have wantonly reported on so-called unsafe Chinese products," said Li. "They are turning white to black." Li added: "One company's problem doesn't make it a country's problem. If some food products are below standard, you can't say all the country's food is unsafe."

But, of course, it is not just one company that is producing tainted goods. The problem is systemic, and last week, under mounting international pressure, Beijing finally seemed to wake up to the idea that competing in the world market means acting on criticism and embracing international standards.

In agreeing last Wednesday to ban the use in toothpaste of diethylene glycol - an industrial solvent that is a component in antifreeze - Li's agency seemed to back away from what until then had been an entirely self-protective stance on the quality of Chinese exports.

Even after Chinese toothpaste was removed from the shelves of stores in the United States, Canada, Japan, Singapore and Hong Kong, Beijing had stuck to its guns, insisting that domestic tests showed the toothpaste to be safe. Somehow, however, the world was not reassured and, as complaints continued to rise, the ban was finally announced.

Also last week, in another gesture to the international community, the State Food and Drug Administration (SFDA) tightened standards for approval of new drugs and strengthened penalties for violators in an industry that has been fraught with fraud and corruption. From now on, companies that submit fake drugs for approval will face fines as high as 30,000 yuan (nearly US$4,000) and a ban from any other tests of up to three years.

The new regulations allow for expedited approval of important new drugs but toughen requirements for generic drugs to make sure they measure up to the brands they copy. The SFDA also announced that, starting in September, Chinese food exports will be stamped with an inspector's approval to show that they meet government standards.

And, in case anyone missed the point, former SFDA head Zheng Xiaoyu was executed on July 10 for taking nearly $860,000 in bribes to approve bogus drugs during his 1998-2005 tenure. The official responsible for drug registration under Zheng, Cao Wenzhuang, was also sentenced to death, albeit with a two-year reprieve, and Zheng's widow and son have been imprisoned on corruption charges. Many Chinese bureaucrats have received far more in under-the-table inducements than did Zheng and lived to tell the tale, so his execution was clearly calculated to send the message that the government is serious about cleaning up its act on product safety.

"The few corrupt officials ... are the shame of the whole system," said SFDA spokeswoman Yan Jiangying, "and their scandals have revealed some very serious problems. We should learn from these cases. We should step up our efforts to ensure food and drug safety, which is what we are doing now."

Beijing has also pledged to monitor food safety at the 2008 Summer Olympics, and even the People's Liberation Army has issued a circular underscoring food safety as an important aspect of "preparation for military conflicts".

But messages are one thing; action is another. China's regulatory regime has not grown nearly as fast as its runaway economy, and thus there is simply no way for regulators to keep up with the frauds and cheats in the system. For example, while China is a nation of 1.3 billion people, the staff at the Beijing State Environmental Protection Administration office numbers fewer than 300.

By contrast, the US, with a population of 300 million, has an employee payroll of more than 17,000 at its Environmental Protection Agency. Is there any wonder that China's environment is losing the battle against the country's breakneck capitalist growth?

More to the point, the SFDA approves 10,000 new drugs a year, while the US licenses about 50 new drugs annually. It is also no mystery why Chinese food exports can go wrong: 75% of China's food is produced by small, unlicensed companies that often escape regulation. The result of this regulatory inadequacy has been - and will continue to be - a lot of fake, faulty and sometimes downright dangerous goods.

That said, there is also something to the Chinese argument that the quality-control issue is being exploited as a de facto trade barrier against the country's exports. It is true that the nation has been unfairly singled out, especially in the US, where trade tension is already high over the Chinese currency, which some critics say is undervalued by as much as 40%.

A recent New York Times report, citing US Food and Drug Administration data, showed that China was far from alone in exporting goods of poor quality and was not the worst offender. For example, while seafood from China was impounded 391 times last year, produce from the Dominican Republic was seized 817 times and candy from Denmark 520 times. India and Mexico also compared unfavorably with China. Nevertheless, the common perception in the US and elsewhere is that China is the chief perpetrator of export fraud and danger.

As their country is the world's biggest exporter, however, that is a perception with which the Chinese have learned they must reckon.

Kent Ewing is a teacher and writer at Hong Kong International School. He can be reached at kewing@hkis.edu.hk.

(Copyright 2007 Asia Times Online Ltd. All rights reserved. Please contact us about sales, syndication and republishing.)


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