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    China Business
     Oct 25, 2007
Chinese favor bourses, bullion over banks
By Olivia Chung

HONG KONG –Chinese people are known for being keen on saving money and traditionally they have kept the bulk of their savings in banks to earn even petty interest.

But as China's increasingly capitalist-style economy has provided more opportunities they have turned from low-interest bank accounts to playing the stock market, investing in real estate and high-yield funds.

A major indicator of the trend is the declining rate of China's



household savings, according to the latest statistics from the country's central bank, the People's Bank of China (PBoC) which reported that household savings were up by only 762.1 billion yuan (US$98.3 billion) in the first nine months of this year, compared with 1.73 trillion yuan during the same period last year.

Zhu Haibin, an analyst at Essence Securities, said concerns of rising inflation have also spurred people to reduce bank savings while increasing other investments.

According to a quarterly PBoC bank survey released last month, 44.3% of households believed "stocks and investment funds" were the most cost-effective way of saving and increasing the value their savings, compared with 25.3% which favored bank deposits. By comparison, at the beginning of this year, most respondents considered bank deposits the most cost-effective way of increasing the value of their savings, the quarterly survey said.

The survey also showed a record high of 35.6% of the 20,000 respondents in 50 cities in the third quarter saying that investment funds and stocks were their main assets, while 50.4% said bank deposits were. The latter figure was down from 70.4% at the beginning of last year.

Yu Chuheng, on the administrative staff of an art institute in Guangzhou, is typical of the trend. He lost half of his 65,000 yuan investment in stocks and left the bear market in 2003 when he believed it had bottomed out. Yu re-entered the stock market at the end of 2005, went to a brokerage house and put 20,000 yuan into an investment fund.

"I still put 10% of my savings into my bank account and 90% into my investment account," Yu said. "I trade in shares with the money in my investment account now. I used to put aside 30% of the money in my investment account for a rainy day."

Yu said he is considering buying more investment funds rather than equities due to higher rates of return. "The return for what I bought has more than doubled since 2005, but unfortunately I sold it when the return rate reached only 20% a few months after I bought it," he said. "The product's returns are better than the returns of the stocks I have bought, not to mention the deposit rate. I believe the banks or brokerage houses with wealth management teams have a rich knowledge of investing and important information about listed companies in advance."

For higher liquidity, more people are investing their money in current accounts rather than fixed-term accounts, the PBoc report said. China's outstanding commercial bank deposits reached 17.3 trillion yuan at the end of June 2007, but that was 593.8 billion yuan less than a year ago. In total, households' current deposits increased 40.4 billion yuan year-on-year while their fixed-term deposit declined 634.3 billion yuan at the end of June.

Hu Weitao, chief investment officer of Valuefinder Investment Management Co in Shenzhen, attributed the change to to rising inflation and negative real interest rates.

The one-year key deposit rate was increased to 3.87% after the central bank on September 15 raised interest rates for the fifth time since March, while China's consumer price index (CPI), the main gauge of inflation, jumped 6.5% in August, mainly due to food price increases. It was the highest monthly rise in 11 years and kept deposit rates in negative territory.

Yi Gang, assistant governor of the PBOC, said on September 17 that inflation could grow 4.5%, higher than Beijing's full-year target of 3%. The consumer price index rose 3.9% in the first eight months of this year.

Hu believed if the CPI remains in the range of 6% to 6.5%, which is still higher than the one-year deposit rate, it will prompt more households to put their money in yuan-denominated assets such as stocks and the real estate market, which the Chinese government has been unsuccessfully trying to rein in.

The average price of property in 70 large and medium-sized cities on the mainland jumped 8.2% year-on-year in August following a 7.5% gain in July. Housing prices in the Guangzhou provincial city of Shenzhen went up 20.8% and 12% in Beijing in August from a year earlier.

In the first six months of the year, investors poured 988.7 billion yuan into property development, up 28.5% from the same period last year.

According to a survey conducted by financial services provider ING Asia-Pacific, 70% of mainland respondents expect the stock market to continue rising in the next three months, due to high liquidity and the return of heavyweight state-owned enterprises from overseas stock markets to the domestic A-share market.

Older than the stock market and bank accounts, gold has traditionally been a favored investment for Chinese both for its connotations of nobility and wealth and its value. Investment-grade gold bullion is popular and Chinese banks also offer paper gold trading, where investors can't hold real bullion but bet on gold prices.

According to the Shanghai Daily in September, Chinese mainland gold demand rose 32% to 75.9 tons in the three months ending in June. Gold jewelry demand rose 30% in the period to 70.6 tons, while the demand for investment-grade gold rose 76% to 5.3 tons on China's mainland.

An administrative staffer in a Beijing trading company surnamed Fan said rising gold prices spurred her to buy 20 ounces of gold immediately after China Merchant Bank started selling gold bars to individuals at the end of 2005.

"I still remember that international gold prices reached more than US$400 per ounce at that time, which is equal to 120 yuan per gram. Half a year later, the prices jumped by about 40%, hitting $730 per ounce," Fan said. "Regretfully, I sold the gold bar when the prices reached only 170 yuan per gram, increasing by more than 40%."

Because paper gold is more convenient, Fan spent 100,000 yuan betting on the price when it was 156 yuan per gram at the end of last year. She expected to profit from a long-term investment, and the price of the paper gold has jumped to 178 yuan per gram recently.

"I learned a long time ago that gold is deemed as a hedge against inflation, so now due to soaring inflation, it's a good time to buy the precious metal," the financial management graduate said.

Olivia Chung is a senior Asia Times Online reporter.

(Copyright 2007 Asia Times Online Ltd. All rights reserved. Please contact us about sales, syndication and republishing.)


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