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Nerves of steel

CLEVELAND - The vegetable farms and greenhouses are fast disappearing from the Flatlands, eaten away by sprawling suburbia. All over northern Ohio we see spectacular industrial fossils - Rust Belt remnants of the massive industrialization from the 1880s to the 1950s, the time when the Great Lakes were "the anvil of America" - producing most of the world's iron, steel and petroleum products.

That American Dream is no more - replaced by a catalogue of ghost cities. Cleveland itself spent most of the recent decades reeling from Rust Belt decay until finally rebounding. The old heavyweight industrial Flats district, along the Cuyahoga River waterfront, is a fascinating test case of post-industrial redevelopment: bars and restaurants filling gigantic old mills, factories and warehouses, linked by a network of every imaginable type of bridge.

Blue-collar anger is also at its most visible in Cleveland. Take the former workers of Republic Steel, the third-largest group in the United States, named LTV until it went bankrupt in December 2001. After that, workers' pension rights were reduced by 65 percent. Most of the 56,000 wage earners were left with US$700 a month and lost all medical insurance. Mike is one of them. He describes their situation in a nutshell: "Some of us get odd jobs and wait to be 65 to get Medicare. And of course we pray to the Lord not to get sick."

Since 1998, 35 other US steel giants also have vanished. At least 250,000 workers have been left in the same alarming situation. Thousands have lost their homes, and have to choose between buying food or medicine for their families. When their health holds, some can be found at a local Wal-Mart, or McDonald's, slaving away for $7 an hour.

Whose fault is it? Joe has the recipe: management greed, foreign dumping and globalization. Joe blames those "Third World countries which come here to sell their steel for nothing. In Washington, nobody cares about steel. But we don't deserve this. We have worked all our lives. We've paid our taxes. We've fought in Vietnam."

That's more or less the standard line at the United Steelworkers of America (USWA) union, presided over by Canadian Leo Gerard, with an office very close to the massive, rusting industrial no-man's land sprawling around the Cuyahoga River. Gerard says, "Our industry was destroyed by unfair competition from China, Russia, Brazil, South Korea. They sell their steel at whatever price to keep their production capacity." That's now exactly the case: They sell for less because national salaries are much lower and they can still turn a mighty profit.

In March 2002, the administration of President George W Bush decided to impose taxes on steel imports as a way to protect US steel. But the taxes were abolished last December after enormous pressure inside the World Trade Organization (WTO) from Japan, South Korea, China, Brazil, Russia and the European Union.

Nowadays US steel is concentrated in two giants: ISG and US Steel. They buy bankrupt but productive factories, but they never absorb their social responsibilities. In the past two years, ISG has bought LTV, Bethlehem Steel and Acme Steel, while US Steel bought Nucor and National Steel for next to nothing. But the future of their workers remains a blur. The factories need investment and modern equipment to face the competition, and the salaries - compared with those in Asia or South America - are huge. Nobody seems interested in investing in a sector that is not hugely profitable, is extremely competitive and seems to be condemned to extinction by many US economists.

American steel is simply not competitive anymore. Gerard says the USWA has 1.2 million members in the United States and Canada. Seventy-five percent are pensioners. Of this total, 250,000 have lost literally everything. As for those still active, they are usually older than 50, and steelworkers' health problems are known to be legendary.

All work and no play
The steelworkers' plight is to be examined under a broader perspective: the overall decline of the average American's purchasing power. To keep the standard of living they enjoyed 30 years ago, Americans now have to work seven extra weeks a year. People in Japan, France or Scandinavia work much less, while Americans - especially married and with kids less than 18 years old - have to work much more: at least 51 hours a week. Virtually half of the wage-earning population needs to do that to make ends meet at the end of the month.

The Bush administration has presided over large job losses - Americans' No 1 concern. It may argue now that unemployment has been falling for the past few months. But it is the bigger picture that carries the really alarming figures. Wage earners who have worked for the same company for at least 10 years were 41 percent of the total US workforce 25 years ago. Now they are only 30 percent. Two wage earners in five believe they would never get the same job with the same salary and benefits if they got laid off: certainly not the steelworkers. With mergers and acquisitions and industrial restructuring "creating value" for stockholders, this number tends to skyrocket.

Enter populism
Because for the past 30 years the United States has been turning to the right, wealth today is even more concentrated than in the 1920s. The corporation rules, and wage earners have fewer rights. The most extraordinary thing is that this conservative wave is sold to the average American as a war against the progressive "elites": a virtuous war of the little guy against a despicable ruling class.

The Bush White House machine is masterful at playing the populist card. That's how Bush gets a substantial share of the white-wage-earner vote: The Republican Party incarnates the little guy against a ruling class (stuffed with Democrats) that despises his "values". This reactionary, populist propaganda is ubiquitous in radio talk shows and on Fox News. Instead of attacking the really wealthy and powerful - after all, many or most are Republicans - the attacks are against symbols of consumer culture: smart cafes, good restaurants, the great universities, vacations in Europe, European cars. This kind of populism allegedly reflects the preferences of deep America - where the Republicans won handsomely in 2000.

So what is a real American according to this caricature? For the Bush White House machine, he eats huge Texas steaks, loves the rural world (the whole Bush-in-Crawford scenario), drinks local beer (Coors, Budweiser), works with his hands and buys US cars (never a BMW or a Jaguar).

The unemployed, unhealthy, worried, angry steelworkers in Ohio don't buy that myth. But at the same time they balk at the prospect of independent candidate Ralph Nader actually teaching Democrat John Kerry a few lessons on how best to defend their rights. For example, Kerry may adopt a Nader proposal for the adoption of a minimum wage indexed by inflation. At least 10 million US households make less than $10,000 a year - which in India, it's true, is no less than a maharajah-like income. And Kerry could slash all those Bush tax cuts for the wealthy: it would be roughly what the American Society of Civil Engineers said is necessary to repair the country's crumbling infrastructure of roads, bridges, schools, libraries, public buildings and water and sewer systems.

The sad lot of the steelworkers in Cleveland is just around the corner from the school-bus hordes visiting the fake-pyramid I M Pei-designed Rock 'n' Roll Hall of Fame and Museum - an apotheosis of Disneylandization. A verse from rock 'n' roll heavy worker Neil Young comes to mind as applied to the steelworkers: "It's better to burn out than to fade away."

Ohio is a key swing state. Bush and his campaign team are constantly visiting. No one gets - or stays - in the White House without carrying Ohio. But the White House better beware: For Ohio blue collars, Bush and globalization are the real evildoers. Says a former steelworker at a Wal-Mart: "We're going to do everything in our power so George W Bush this year will join the unemployment line."

Also in this series:
Bush against Bush (Apr 30, '04)
Kerry, the Yankee muchacho (May 7, '04)
You have the right to be misinformed (May 8, '04)
An American tragedy
(May 11, '04)
In the heart of Bushland (May 12, '04)
The war of the snuff videos (May 13, '04)
The Iraq gold rush (May 14, '04)
The new beat generation (May 15, '04)
Taliban in Texas: Big Oil hankers for old pals (May 18, '04)
Life is a beach. Or is it? (May 19, '04)
Cuba libre (May 21, '04)
Miami vice and virtue (May 22, '04)
Georgia on his mind (May 27, '04)
Free at last? (May 28, '04)
Highway 61 revisited  (May 29, '04) 
Now gimme those heartland votes (Jun 3, '04)

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Jun 4, 2004



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