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    Front Page
     Jul 21, 2007
Page 2 of 2
Fun and games on the Arab Riviera
By Pepe Escobar

by this particular phenomenon - unless they are Texas blond bombshells having a ball posing for French Riviera specials of Bikini International. One year ago, the Washington Post even published a piece titled "The art of doing nothing, and nobody does it better than the French".

Americans rather identify with French President and Jogger-in-Chief Nicolas Sarkozy, the archetypal Homo freneticus  of the



"new" center-right European trio (Sarkozy, Germany's Angela Merkel, Britain's Gordon Brown).

Against a predominant, consensual hyper-activist ideology, the French Riviera counterattacks and seduces everyone - including Americans - with the joys of slow travel, which feature deep immersion in the intricacies of the art of the siesta or the art of people-watching for hours sipping Perrier with mint. This might lead to turning the workaholic's typical burnout into a bore-out - a neologism invented by a couple of Swiss consultants (no wonder: Switzerland holds a master's degree on boredom).

Get me to my yacht on time
The art of reaching a full bore-out comes to full fruition in St Tropez, once the sleepy refuge of Brigitte And God Created Woman Bardot. Brigitte - driven nuts by facing her younger, out-of-this-world self in the mirror via countless 1960s paparazzi photos - still lives in seclusion at her countryside-style La Madrague digs. The lovely Vanessa Paradis and hubby Johnny Depp live in Plan-de-la-Tour, just one hour outside St Tropez.

The aspiring have-somethings may have invaded St Tropez as a plague of locusts - and real-estate speculation may have blemished its cool Mediterranean charm. But when it comes to the definitive hymn to the power of globalized ostentation, nothing beats making an entrance in the port by boat.

The rosy play of light in the little half-moon bay is postcard-perfect. For mere mortals, be it on a ferry or a sailboat, it's imperative to dodge the armada of parked multimillion-dollar vessels, some equipped with their own choppers (ready to conquer Mogadishu or Baghdad?). But to the sound of "Ride of the Valkyrie" - or perhaps a sleazy Julio Iglesias standard - the ultra-haves, and only them, have the chance of parking their four-story-high behemoths right in front of the sidewalk, to the delight of a stream of gaping onlookers.

This mega-yacht catwalk is the abode of the Laysh La, the perennial Las Brisas, the Tooth Fairy, the Veni Vidi Vici, the Disco Volante, the Deja Too and the Blowsy - virtually all of them registered in the fiscal paradises of Guyana or the Cayman Islands.

But it is actually St Raphael, a former fisherman's port turned seaside resort 50 minutes by ferryboat from St Tropez, that is the richest city in France by per capita value. St Raphael could be perfectly at home in Florida or California - with the added bonus of an "Arizona" nearby (the red rocks in the Esterel forest range).

This is a retirement nirvana to business people, artisans and small-scale industrialists - doubling up as a real-estate-speculation Valhalla of Chinese proportions. "Visionaries" who bought a piece of land in the "pampa" a few years ago are now virtually in the heart of the city - and boasting a 1,000% profit.

A 120-square-meter apartment now sells for no less than $1.2 million. The secret of St Raphael, and its surrounding upscale communities of Valescure, Agay and Boulouris, is, according to residents, a "culture-sport-security" added-value guarantee. Not by accident, St Raphael boasts double the number of police compared with the French national average.

For all the Arab wealth on display in Cannes's California or in St Tropez, France's Richistan of course is not confined to the Cote d'Azur (and after all, these Arabs don't pay their taxes in France, they just keep secondary homes). Former French president Valery Giscard d'Estaing would never contemplate the bad taste of settling into a Hariri family Arab-Lebanese-owned apartment by the Seine, like former president Jacques Chirac (buses and vans were ordered out of the way so as not to disturb the regal sleep of the Chirac couple).

Giscard lives in his own hotel particulier in the chic 16th arrondissement of Paris, just like France's richest man (almost $40 billion, and counting), Bernard Arnault, the chairman of Louis Vuitton Moet Hennessy, the world's No 1 deluxe market conglomerate (as every Chinese counterfeiter knows), who has his own "private hotel" at the 7th arrondissement.

As for the next French billionaire generation, trans-Atlantic love is the name of the game; after all, Sarkoland loves America. Arnault's son Antoine loves to hang out with Uma Thurman and Scarlett Johansson. As for Francois-Henri, the son of Francois Pinault, the fourth French fortune (about $18 billion), he also poached in Hollywood, marrying the sultry Latina bomb Salma Hayek.

And just as the French Riviera was in full swing, an Arab ghost made a spectacular comeback. Osama bin Laden, appearing for only 50 seconds in the latest 40-minute special delivered by al-Qaeda's production house, Al-Sabah, blessed those happy few Allah had chosen to become martyrs. He didn't reclaim his brother's villa in Cannes; after all, his purpose was to stress that al-Qaeda remains alive and kicking.

Is he dead? Is he alive? Is he worth $50 million - as the US government says (the price of two modest-size villas in Cannes)? Who knows, he might even be the mysterious shadow behind the tinted windows of that light-cream Maserati Quattroporte cruising the Croisette. Quelle horreur! Perrier with mint, anyone?

Pepe Escobar is the author of Globalistan: How the Globalized World is Dissolving into Liquid War (Nimble Books, 2007). He may be reached at pepeasia@yahoo.com.

(Copyright 2007 Asia Times Online Ltd. All rights reserved. Please contact us about sales, syndication and republishing.)

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