TOKYO
- Casio Computer
Co has designed a radio-controlled wristwatch only
half as thick as those on the market. The company plans
to release the watch before the end of the year and
will price it at about 30,000 yen (US$275), anticipating
high demand among business people.
Radio-controlled wristwatches receive a
standard-time radio signal and adjust themselves
accordingly. Demand for the watches has skyrocketed in
Japan since nationwide reception of the radio signal
became possible in October 2001.
However,
an antenna
and semiconductor circuitry must be built into the
body of the watch to receive and process the signal, and
these components take up so much room that most radio-controlled
wristwatches are more than a centimeter thick.
Watches this thick tend to catch on shirt cuffs, making
them less of a hit with business people.
Casio's new design uses miniaturized components,
including a smaller antenna and battery, and packages
the signal reception chip and peripheral circuit
elements into a 70 percent smaller footprint so that all
components can be mounted on a single side of the board.
The result is a watch that fits in a
42-millimeter-diameter case, similar in size to competing
products, but is only 6-7mm thick.
Casio
expects volume sales to increase 60 percent to 1 million
units in fiscal 2003.
(Asia Pulse/Nikkei)
Oct 29, 2003
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