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India hits the hardware highway
By Raja M

MUMBAI - As further signs of India becoming a hub attracting global majors, cellular-phone maker Nokia has announced this month plans to build a US$150 million plant in the southern city of Hyderabad. Regional demand for handsets is growing, Nokia says, and so too is the list of Planet Earth behemoths ramping up presence in India. Intel Corp and Microsoft have also joined the India party in the past six weeks, deciding to sink deeper roots in the country.

The party is getting better, and bigger. Whether in nations or individuals, self-confidence triggers forces of attraction, and India now oozes oodles of it, from a record stock-market bull run over the past week and a stable new government, to a financial mood resembling a Tarzan-like chest-thumping in place of millennia-old diffidence. And the roars hit the rafters at the New Delhi 20th India Economic Summit that ended on December 7. "For the first time, there is universal acceptance that India is riding a wave of sustained economic growth," Indian Finance Minister Palinayanapan Chidambaram said. "There is an opportunity called India and there is an opportunity for you to invest. Seize it."

A heavyweight list of speakers thought so as well. World Trade Organization director general Supachai Panitchpakdi talked about India leveraging its clout globally. Colette Mathur, India director for the World Economic Forum, said interest for the India summit this year was unprecedented. The same week, Russian President Vladimir Putin came calling for a three-day visit and said Russia supported India's admission into the United Nations Security Council.

Co-hosted by the Confederation of Indian Industry (CII), the summit's theme this year, "India: The New Dynamics", provided more scope for paying similar business obeisance. Han Meiqing, deputy director of the 52-year-old Beijing-based China Council for Promotion of International Trade, promised that China would use India as a base for manufacturing components for electronic goods.

CII spokesperson Jayashri Singh told Asia Times Online that it's "very significant" that Nokia, Intel and Microsoft are deepening their involvement in India. Intel will invest about $40 million over the next 24 months to expand operations in Bangalore, its chief executive Craig Barrett said last month. That's apart from the $40 million Intel has invested in the India Development Center since January 2003. Intel wants to use the new funding to develop its next-generation chipsets based on the Centrino mobile-technology platform released last year for laptops. Barrett told the media that Intel is also evaluating India as a possible location for chip manufacturing. Microsoft has also said that it will open a research laboratory in Bangalore, its sixth lab and third outside the United States.

"With the economy on the upswing, India's future looks distinctly better compared to three years ago," R Nagaraj, an economist with the Mumbai-based Indira Gandhi Institute for Development Research, told Asia Times Online. "There's political stability, continuity of policies and, from what I can see, the order position of capital good companies is also improving." He feels that the Nokia development could signify the next stage of India's growth, with hardware majors seeking out India. Nokia's India moves were considered part of "a generation change" at the Finnish company that is now being stirred by management upheavals. Three top members of the group's executive management board resigned last week.

Nokia upped the ante in South Asia in good time. In recent weeks, India's mobile-phones connections overtook the number of landline connections. The Telecom Regulatory Authority of India (TRAI) counted 46 million mobile phones and 44.31 million landlines by November 30. India added 1.54 million mobile subscribers this November itself, compared with 25,000 million fixed-line subscribers, according to the latest TRAI figures. Nokia and fellow cell-phone makers could thus look forward to a ball in India.

The India wave goes beyond information technology and telecom. British bio-pharmaceutical major Randox Laboratories, for instance, wants to open its first overseas center in Bangalore. Randox, with 550 employees, is one of the world's fastest-growing clinical diagnostic companies.

Expectedly, in the wake of corporate giants sinking deeper roots in India comes the reverse brain drain. Foreign workers wish to flaunt India as part of their CV (curriculum vitae). High-tech foreign professionals were estimated to number about 45,000 in India in 2004. Salaries in India are lower, but that evens with India's profile getting higher and the lower cost of living. Israeli high-tech firms, for example, are increasing postings of their corporate managers to India. They aim to build qualified teams at cheaper cost. About 50 major Israeli companies have production, manufacturing and research and development outsourcing headquarters in Bangalore, Mumbai and Hyderabad, according to Zvi Kan Tor, whose law firm specializes in getting work licenses for corporate executives relocated overseas. Some US business schools are reportedly offering a working stint in India as part of their curricula.

Employment-agency professionals say countries such as India benefit from nervous US immigration and security procedures still trapped in the September 11, 2001, mindset that makes getting US entry visas nearly as difficult as getting hold of the Holy Grail. India also seems to be benefiting from the other US fear called China. An academic source told Asia Times Online that he saw US Central Intelligence Agency internal documents warning US companies to be wary of China, not to put all their eggs on the Great Wall, and to diversify to avoid a great fall.

India fits the regional alternative bill, with current bountiful talk of an 8%-plus growth rate. A just-released International Labor Organization (ILO) report says productivity growth in South Asia was 37.9% higher in 2003 than in 1993. "Besides East Asia, no other region in the world has been as successful in terms of increasing productivity as South Asia." But while Pakistan, Bangladesh and Sri Lanka scored slightly higher productivity since 1993, the ILO report says India managed to boost the output produced per person employed by almost 40% within the same period.

So Finance Minister Chidambaram can continue to crow. "There is no country of our diversity that can practice governance the way we have done," he told the India Economic Summit delegates. "Despite political volatilities, we have institutional stability - low interest rates, high forex reserves, strong currency and a sound regulatory mechanism." The Nokias and Intels of the world are beginning to agree.

Raja M is an independent writer based in Mumbai, India.

(Copyright 2004 Asia Times Online Ltd. All rights reserved. Please contact us for information on sales, syndication and republishing.)


Dec 14, 2004
Asia Times Online Community





Indian BPOs, growing up, growing out (Dec 10, '04)

India's stock rises in foreign eyes (Dec 8, '04)

Foreign bulls set Indian stocks on FIIre (Dec 4, '04)

Corporate India on a roll (Dec 3, '04)

Indian IT: Not just talk, substance too (Oct 30, '04)

Mobile phones overtake fixed lines in India (Oct 23, '04)

Foreign firms bloom in India (Oct 7, '04)


 

     
         
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