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    South Asia
     Jan 8, 2005
Drug headache for India
By Indrajit Basu

KOLKATA - A creeping feeling of uncertainty, a bit of nervousness, a dash of excitement. This is the Indian drugs and pharmaceuticals industry as the country returns to a new product patent protection regime after a gap of three decades to comply with the Trade Related Intellectual Property Rights (TRIPS) agreement of the World Trade Organization that India signed in 1994.

Under this agreement, India is committed to adopt a product patent for food and medicines from 2005 that, from the drugs industry's perspective, will not only allow multinational drug makers to launch new products and manufacture them exclusively in India, but will also force local players to withdraw drug clones from the market.

For the country's $5-billion-plus drug industry - which consists of 24,000 large and small drug makers, about 500,000 chemists and 1-billion-plus population - January marks the beginning of momentous times that could change the face of the drug industry in this country. While local drug makers face the challenge of the multinationals (MNCs) and a paradigm shift in mindset from selling cheap copy drugs to high-value products, the apprehension that prices of many critical drugs will shoot up looms large for the man on the street.

For over three decades, beginning from the 1970s, India only had process patent laws that local drug companies used to their advantage for any drug discovered elsewhere in the world. An Indian drug company for instance could develop any drug as long as it found a new process to make it, and over the years, as local scientists became masters in process technologies, every major blockbuster drug in the world ended up in at least 10 copycat avatars in India. The local industry gave this practice a fancy name - "reverse engineering" - but to the global drug industry, it was plain and simple copying.

Consequently, even as MNC drug companies couldn't sell their original research products for fear of getting copied in absence of patent laws and also because their cloned products were - and still are - sold at prices five to 20 times cheaper than in the global markets, local drug makers made a killing for years. The share of MNC drug makers in Indian markets dwindled from 85% in 1971 to 26% in 2004. Indian drugs companies even managed to compete with original drugs in places like Africa, where there was no product patent regime.

The party is over
From this year, for all drugs patented after 1995, reverse engineering has to stop. "Domestic industry will only survive if their business model evolves from imitation to innovation and they can show proprietary products in their portfolios," says Malvinder Singh, president of Ranbaxy Laboratories, India's largest local drug maker.

But the biggest challenge for local drug makers does not come as much from the launch of cutting-edge MNC products as from the fact that the industry is up against the might of the MNCs' research prowess. "Local drug makers will have to undergo adjustments like increasing research and development outlays, creation of own intellectual properties (IPR) and simultaneously respect the IPRs of other companies," says Shyam Bhartia of Jubilant Organosys, a local drug maker. "Indian companies will also have to be truly international in their approach and functioning. There is need to bring in operational improvements to acquire world-class manufacturing facilities." Others say that marketing will also be a different ball game from now on as domestic companies will have to acquire new skills to operate globally.

Most MNCs and the WTO feel that the biggest positive consequence of a new patent regime on a country like India is the fact that its people will now have easy access to cutting-edge drugs. However, there are apprehensions about price and drug availability in the new regime. "The new regime rules out the availability of low-cost medicines," says Rajinder Sachar, a former High Court judge and an industry expert, while D G Shah of Indian Pharma Alliance fears, "Since patented drugs would be sold exclusively by patent holders, it may affect availability. Hundreds of smaller companies made these drugs and ensured their availability across the country." It was to deflate the high prices of medicines and make them available across the country that Indira Gandhi - Indian prime minister who was assassinated in 1984 - did away with the product patent regime in 1971.

MNCs, however, counter that such fears are exaggerated. "From 2005, the number of new drugs receiving patent protection will only be a handful since only those invented after 1995 can get a patent in India," says S Ramakrishna, director of Pfizer, India. "As it takes over eight to 12 years to test and develop a new drug, there will only be a trickle of new drugs after January 2005 - and these are drugs largely unknown to us today. It is, therefore, entirely false and alarmist to claim that thousands of existing drugs will get patented and prices of medicines will shoot up. Nothing of that sort will happen." Moreover, according to Commerce Minister Kamal Nath, the emergency clauses in the TRIPS agreement empower a government to acquire a patent to meet emergencies. "The Drug Price Control Order, which determines the prices of key drugs, is still in place. With such provisions, the fear of price rise is misplaced," says Nath.

Whether price hike fears are misplaced or not remains to be seen, but the new regime definitely offers quite a few opportunities for local drug companies. The change in patent laws is expected to create an atmosphere where global pharmaceutical companies will feel more comfortable in offering new products to Indian markets, and this in turn, hope optimists, will ensure that MNCs outsource these products from India.

"India offers a competitive advantage in outsourcing due to the abundance of scientific and technical manpower, a large and diverse patient pool for conducting clinical trials and technical capability of producing active pharmaceutical ingredients as well as finished dosage forms," says Ranjit Shahani of Novartis. "All these services will be highly cost competitive and they offer several opportunities to small as well as mid-sized pharmaceutical companies." Already local companies such as Matrix, Shasun Chemicals, Nicholas and Zydus Cadila are doing brisk business in providing services like clinical trials, R&D, custom synthesis, bio-informatics, bio-statistics, shelf life studies and the like to MNCs, including Eli Lilly, Aventis, Allergen and Glaxo Smithkline.

"In biotechnology, too, there are significant opportunities and India is acquiring skills in developing and producing products based on monoclonal antibodies and recombinant DNA," says a Yes Bank white paper. Additionally, "There will be intense competition within the therapeutic segments and the MNCs. The industry will see consolidation, alliances and mergers and also increased genericization," says Ranbaxy's Malvinder Singh.

Nevertheless, the moot question is, will drug MNCs make a beeline for India? After all, the country accounts for less than 2% of the global drug market and more importantly, with a fourth of the country's population living under a dollar a day, not many would be in a position to pay MNC prices. There is of course the option of launching at cheaper price points, but that, as many MNCs have seen from their past experiences, could be hugely controversial.

Meanwhile, it appears that local drugs makers are in no hurry to withdraw their cloned products; at least just yet. They say that under the new patent law, the procedure for processing applications and granting patents is unclear, and until India actually starts granting drug patents, they will continue selling clones. "Local generic companies are free to manufacture their products until a MNC company is granted patents in India," said Indian Drug Manufacturers Association's S K Arya. "And that process will take at least a year to start taking effect." While the drug industry believes that there are not more than 5,000 patent applications, the Ministry of Commerce had announced there were 12,000 pending.

Indrajit Basu is a Kolkata-based equity-analyst-turned-journalist with more than 12 years of experience in business/finance and technology journalism. Besides writing for Asia Times Online, he writes for US-based publications, as well as IT companies.

(Copyright 2005 Asia Times Online Ltd. All rights reserved. Please contact us for information on sales, syndication and republishing.)


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