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    South Asia
     May 11, 2005
SPEAKING FREELY
Testing times for India's pharma industry

By Kannan Sivaprakasam

Speaking Freely is an Asia Times Online feature that allows guest writers to have their say. Please click here if you are interested in contributing.

The March 22, 2005 amendment of the Indian patent act of 1970 marked the end of a protected era and signaled a new phase in the integration of India into the global pharmaceutical market. The new amendment seeks to make copying of post-1995 patented drugs illegal. As India enters the new product patent regime, how will it affect the Indian pharmaceutical industry, healthcare industry, legal machinery enforcing the regulations, and most importantly, patients in India and the developing world, given that Indian drugs are exported to more than 65 countries?

A regulatory system focused only on process patents helped to establish the foundation of a strong and highly competitive domestic pharmaceutical industry which, in the grip of a rigid price control framework, transformed into a world supplier of bulk drugs and medicines at affordable prices to the common man, both in India and the developing world. The introduction of product patents will, however, mark the end of a golden age for the Indian pharmaceutical industry.

The new regulations will reshape the landscape of the industry, forcing significant changes and divisions within the industry. A look into the Organization of Pharmaceutical Producers of India (OPPI) directory shows only 300 units out of 10,000 registered companies are in the organized sector. While process patents helped the Indian pharma industry to flourish into a world-class generics industry, the product patent regime will filter the best from the pack and be favorable to players with built-in scientific and technical resources.

The impact of the new regulations will not deter the Indian pharma majors, as they are already doing roaring business in the very countries where these patent laws are strictly enforced. Export markets increasingly drive the Indian pharmaceutical industry. Out of an annual turnover of US$5 billion, exports constitute $3.2 billion, and the industry is poised to grow to $25 billion by 2010, according to consulting firm McKinsey.

The share of the Indian pharmaceutical industry in the global market is 1% (ranked 13th) in value, but 8% (ranked 4th) in volume terms. The global market for generic drugs was estimated at $27 billion in 2001, and the expiry of patents on drugs will be worth $80 billion, offering a huge opportunity to the Indian industry. India today has the largest number of US Food & Drug Administration (FDA)-approved drug manufacturing facilities outside the US. Drug Master Files (DMFs), which have to be approved by the FDA before a drug can enter the US market, filed by Indian companies total 126 - higher than Spain, Italy, China and Israel put together.

Research & Development (R&D) is a key to the strength of the pharmaceutical industry, especially in a product patent regime. The global pharmaceutical industry spent $30.4 billion in 2001 on R&D. The R&D expenditures as a percentage of turnover of the Indian pharmaceutical industry are low (1.9%) when compared to global giants (10-16%). With the transition into the new regime, many Indian companies are mobilizing their resources war chest with massive increases in their R&D budgets. The government has encouraged R&D in pharmaceutical companies by extending a 10-year tax holiday to this sector. Besides, India's Planning Commission has earmarked $34 million toward a drug industry R&D promotion fund in its Tenth Plan.

Globally, the pharmaceutical industry grew at a compounded annual growth rate of 9.1% in the last 23 years to $491 billion, propelled by a string of innovative blockbusters. Multinationals have been reshaped recently by mergers and acquisitions as a way of fattening their research pipelines. But this at best represented a short-term solution to their problems; with a slew of brand-name drugs losing patent protection in the next few years, and the pressure building to cut soaring drug prices, these giants find themselves under immense strain to find new drugs and reduce prices simultaneously.

Bringing a new drug onto the market costs a company an average of about $800 to $900 million. Some estimates show that patient recruitment and medical personnel costs account for nearly 70% of the clinical costs required to bring a drug to the market. A less expensive means to raise research productivity is outsourcing research to low-cost havens such as India and China, and predictably, the global pharmaceutical outsourcing market stood at $10 billion in 2004.

Pharma multinationals have maintained a low-key presence in the Indian market due to the absence of product patents and rigid price controls. The Indian pharmaceutical industry has not received significant foreign direct investment (FDI). From August 1991 to December 1998, this industry accounted for a meager 0.44% of the total FDI inflow. The introduction of product patents will see multinationals strengthening their presence in the country. The second-largest population in the world, a growing economy and rising income levels make the Indian market difficult to ignore.

In the domestic market, the share of Indian companies has steadily increased from around 20% in 1970 to 70% now. Ranbaxy Laboratories is the market leader in terms of revenues, followed by Cipla and Dr Reddy's Laboratories. Glaxo is the only multinational to figure among the top 10 pharma companies in India. In India, 97% of drugs are off-patent and are manufactured by a vast number of companies. The key therapeutic segments include anti-infectives, cardiovascular and central nervous system drugs. Anti-infectives comprise the largest therapeutic segment in India, accounting for about 26% of the market.

Let's look at a few specific cases to explore how the new rules will affect the pharma business in India. One effect of the new regulations is a dispute about the anti-blood cancer drug Gleevec, sold by Novartis for $2,750 per month when the prohibited generics used to cost less than one-tenth of the price. In India 24,000 new cases of this disease are reported each year with about 18,000 patients succumbing to it. The country does not have a strong health insurance sector as in the US to cushion rising healthcare costs. In addition, most patients pay for medicines themselves and are not backed by medical insurance schemes. The private sector provides 80% of the country's health care and the government role is limited with a budget of only $215 million as per 2005-06 budget estimates. Since 1986, when the first case of AIDS was reported in India, the affected population has grown to 4.5 million in the late 2002. The impact of the recent amendments will be felt in the developing world as well, since half the AIDS patients in the third world rely on India's generic drug industry. Cipla, Ranbaxy Laboratories, Matrix Laboratories, and Hetero Drugs recently announced an agreement with the Clinton Foundation to provide drugs to four African and nine Caribbean countries at a per capita cost of about $0.37 per day.

India's Ministry of Health is negotiating a final price with generic drug manufacturers in an effort to obtain drugs for India at a price even lower than that. The 12 ARVs (anti-retroviral drugs) used for AIDS and manufactured in India are pre-1995 period inventions. As AIDS patients develop resistance to old drugs, new treatments will become less affordable.

If a drug is desperately needed, the new law allows the government, like the rest of the world, to declare an emergency and cancel its patent. India has never declared such an emergency, and for years resisted admitting that it had an AIDS problem. India is also home to 2.5 million dementia/Alzheimer's disease (AD) patients. As most of the anti-cholinesterase drugs for AD are recent, the price of these medicines would automatically go up.

The government-run patent office will come under pressure for the first time in several years to streamline the entire process. As with any new administrative or legal system, the transition to a new regime will not be smooth. Can the enormously strained Indian legal system bear the additional pressures as the country enters the product patent world?

The decades of incubation and shielding of the industry by favorable government policies and absence of foreign competition is over. It is now at a crossroads and staring at a new world full of opportunities - and threats.

Kannan Sivaprakasam is a Research Associate at Cornell University, US. The author can be reached at ksri67@yahoo.com .
(Copyright 2005 Kannan Sivaprakasam)

Speaking Freely is an Asia Times Online feature that allows guest writers to have their say. Please click here if you are interested in contributing.


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