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Southeast Asia

Singapore opens up its telecoms
By Tony Sitathan

SINGAPORE - Singapore is attempting to attract up to US$2 billion in capital expenditure commitments from foreign telecommunications companies seeking grants for new operating licenses to liberalize the city state's telecoms industry.

Lee Boon Yang, the minister of information, communications and the arts, told the recently organized ITU Telecom World 2003 Plenary Forum in Geneva that fully liberalizing the island republic's telecom industry is designed to reinforce Singapore's position as the Asia-Pacific region's premier communications hub.

"We had to transform our regulatory practices from the regulation of an entrenched dominant player to promoting competition in a multi-player environment," he said. "Competition also had to be carefully watched as operators vied for shares of a small pie in a market of less than 4 million people."

Singapore is running ahead of other Southeast Asian countries like Malaysia and Thailand in liberalizing its telecoms industry in advance of a deadline set in talks at the 1999 ITU Telecom World Conference.

"Singapore decided to jump the gun because it sees more disadvantages than advantages in protecting its telecommunications turf from foreign players," said David Sim, a telecommunications analyst with Gavin & Associates in Singapore. "Singapore Telecom lost its exclusive monopoly over the International Direct Dialing [IDD] fixed line rates in 2001, almost two years ahead of its scheduled deadline."

The path for the telecoms industry has not been easy, complicating Singapore's problems with deregulation. The global industry in 2000 ran into one of the greatest oversupply gluts of any industry in modern history. Eager to get involved in markets they felt they couldn't stay out of, the world's top carriers bought into virtually every national telecom system that came up for sale, spending vast amounts of money and creating huge overcapacity.

Ultimately, that triggered a full-blown industry depression. By 2000, when eager equities buyers had driven the market capitalizations of many carriers to utterly outlandish levels, debt, overcapacity, service commoditization and customer dissatisfaction came home to roost. Declining earnings and capital flight drove many carriers to the edge of bankruptcy - or in some cases over the edge - and revealed outright fraud in others. Debt among the top seven major carriers alone was $221 billion by the end of 2001.

Between June 2000 and early 2002, according to a study by Darryl C Sterling and Charles Gerlach of the IBM Institute for Business Value, investors in US carriers alone lost nearly $2 trillion. Nor was the US alone. Across the globe, carriers struggled to survive the economic conflagration. Singapore Telecoms, with a current market capitalization of more than S$2 billion, fared somewhat better.

The less-than-stellar performance by the telecom industry has played a role in the entire information technology sector. A case in point is the billionaire Richard Branson's Virgin Mobile, a service-based operator, which entered the Singapore market almost nine months ago with a large media splash but exited quickly after incurring millions in losses.

The increased competition from incumbents SingTel, Starhub and M1 has slashed mobile phone rates by almost 20 percent on average and customer loyalty programs including free incoming calls and even free roaming charges have dimmed Virgin's Mobile chances of survival in the long haul.

But increased competition in the telecom industry is viewed positively by Lee Boon Yang, the information minister, who says the award of additional telecom licenses should create employment opportunities for more than 2,500 people by 2005. Several foreign telecommunications companies have expressed interest in entering Singapore despite concerns over market saturation in both mobile and fixed line and Internet services.

The government is hoping that Singapore's unemployment rate, which rose to above 4 percent throughout most of 2003, an all-time high since the recession years of 1982 and 1997, would get some reprieve from the further liberalization of the telecoms industry.

Singapore began privatizing its telecoms industry as early as 1992, with the partial privatization of state-owned Singapore Telecommunications, or SingTel. That was followed in 1997 by liberalized mobile and paging services in 1997, by an Internet access service provision in 1998, and later, international Internet exchange services in 1999.

By April 2000, the government had lifted all direct and indirect foreign ownership restrictions on its operating licensees.

"Liberalization has pushed domestic players in Singapore to be more innovative and to look outwards," Boon said. "We have no doubt that economically, a vibrant and competitive telecommunications sector contributes to the competitiveness of the nation as a whole." He added that competition has compelled incumbent telecommunication operators to become more efficient and to offer products and services that are more innovative and responsive to the end user.

"For instance, Japanese broadband customers can now download an entire movie over the Internet in 20 minutes. In the US, AT&T has offered unlimited long distance calls to other AT&T customers for one flat monthly fee. And text messaging [ie short message service, or SMS] in developing markets like the Philippines has led to an entirely new mass market," he said.

The Singapore government is betting that its development as an Asian information communications hub depends on the global competitiveness of its telecommunications sector being globally competitive. Singapore is also a major landing point for major submarine cable systems and hopes to leverage on the emerging high bandwidth services of the future. Officials also believe that market liberalization is conducive to propelling the growth of other economic sectors.

So far, however, liberalization exercise has not yielded immediate results. The infrastructure roll-out has been slow, with operators opting for the easier alternative of buying rather than building infrastructure from scratch. Given that condition, SingTel is expected to remain dominant in infrastructure.

This has lately led to some disputes between the other operators in the market, and SingTel is being scrutinized by the Infocomm Development Authority (IDA), the telecom regulating body in Singapore.

Michael Lim, an associate consultant with a foreign-based risk analysis company, said that IDA is currently studying the Telecom Competition Code and that change is expected soon.

"From the beginning SingTel has a dominant position as an exclusive monopoly holder for its fixed line services," Lim said. "This was due very much to its telecom infrastructure development in Singapore. Now however we are seeing its rivals calling for greater and inexpensive access to SingTel's network. The bigger question is can the smaller rivals afford or want to build the nuts and bolts in the telecom infrastructure or choose instead to run their services over the existing network provided by SingTel."

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Oct 30, 2003



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