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COMMENT
Indonesia switches off Olympics, politics

By Gary LaMoshi

DENPASAR, Bali - From the jungles of Sumatra to the high cultures of Yogjakarta and Bali to the fashionable penis gourds of Papua, Indonesia has innumerable charms with which to lure visitors. For the next two weeks, it has one more: Indonesia is not broadcasting the Athens 2004 Olympic Games. The country's 10 television networks wouldn't pay the price for broadcast rights demanded by the International Olympic Committee (IOC), a group that makes Indonesian politicians look incorruptible. If you're looking for a respite from the relentless hype, enter this NOlympic village.

Indonesia stands out among the 220 Olympic participants as one not telecasting the Games. The archipelago has sent 39 athletes to Athens to compete in 14 sports. Weightlifter Raema Lisa Rumbewas has already claimed a silver medal in the women's 53-kilogram class. Yet except for a relative handful of households around Jakarta linked to cable television (rather than the more widely available satellite option), Indonesia's 238 million people couldn't watch Rumbewas' medal-winning lift. They've been reduced to relying on news media for their Olympic updates.

In a way, that's fitting. The Athens Olympics advertise a return to the "true spirit of the Games", and back in the spirited days of Themistocles and Pericles, the Olympics were not televised. The next step for Indonesia is to have Pheidippides - the original Marathon medalist - deliver the results.

Ancient grounds
There is another historic reason the Olympics are off the screen in Indonesia: money.

IOC's regional rights agent reportedly gave Indonesian broadcasters - nine private and one state-owned - a last-minute offer of US$900,000 for the rights. That price represented a "big discount" from the original sticker and 25% off the $1.2 million that network Rajawali Citra Televisi Indonesia (RCTI) shelled out for the 2000 Olympic Games from Sydney. But even at that cut rate, none of Indonesia's networks picked up the torch.

It's not that Indonesian stations won't pay big sums for coveted sports programming. RCTI forked over $5 million to telecast soccer's 2002 World Cup. The network got plenty of viewers for Euro 2004 soccer matches, shown live, even during the middle of the Indonesian night. Some observers attributed voters arriving late for the July 5 presidential balloting to a Euro 2004 contest the night before.

Because of the time difference between Indonesia and Greece, showing events live would have meant burning the midnight airwaves again. (Showing events on tape would mean significantly more local production work and, most likely, a less appealing program.) But broadcasters contended that the Athens Olympics would fall short of the allure of world-class soccer. Networks and, more important, sponsors didn't expect Indonesian viewers to change their sleep patterns for the 200-meter butterfly the way they did for Real Madrid's French star Zinedine Zidane. Welcome to NOlympic Village.

Wanted: A hero
Indonesian politicians and sports mandarins reacted to the Olympic blackout by scolding broadcasters for being interested only in making money and denying Indonesia's children the opportunity to see real heroes in action. They have a point, since there are no heroes to be found among national officials.

But the broadcasters appear to have correctly measured the public pulse. Indonesians by and large have greeted the NOlympics with a resounding yawn, without the need to stay up late for live pictures from Athens. At Sanur's Lazer Sports Bar in Bali, the boards at the entrance list a full menu of English Premier League action and other non-Olympic treats. "Tidak peduli," Agus the bartender says of the quadrennial games, meaning "I don't care." Even if someone from Indonesia wins, he says, he still has to work.

Indonesia's Olympic ennui is another example of the rakyat, the people, running far ahead of the politicians. On Sunday, while Rumbewas was winning her medal, the Golkar party was announcing its endorsement of President Megawati Sukarnoputri in the presidential runoff election set for September 20. Each event carries rich ironies.

In a country where many people's daily rice depends on how much they can lift, Rumbewas competing for trinkets, thanks in part to government subsidies, mocks real-life drama. That's not to denigrate the nobility of this young woman's achievement or her dedication, but simply to observe that it doesn't fit easily with Indonesian realities.

Let the games end
The alliance between Megawati and Golkar is a far uglier spectacle, devoid of both the human grace of athletic achievement and the grit of real life. Golkar was the political vehicle of disgraced president Suharto's authoritarian kleptocracy. Though Golkar has tried to distance itself from that history, the party nominated Suharto's last military chief of staff, General Wiranto, as its presidential candidate.

Wiranto finished third in July 5 presidential voting, behind his former military subordinate Susilo Bambang Yudhoyono and Megawati. Only those top two advanced to the runoff. Last week, Wiranto lost a court challenge to the voting results that presented so little evidence to back allegations of millions of missing votes it seemed less like a serious legal case and more like a midnight fishing expedition, casting in the dark to see if the judges' politics or price would get a nibble.

Megawati came to office as the symbol of opposition to Suharto, carrying the aspirations of the people who lift or push or pedal for a living. But since ascending to the presidency in 2001, she's offered little reform or leadership while laying out the welcome mat for Suharto's old guard. Golkar's endorsement is the final step in Megawati's transformation from reformer to traitor.

The real irony, though, is not the coalition but that these politicians are still flattering themselves that their dalliances matter. The voters have as little interest in these games as they do in the Olympics. Expect a gold-medal performance from Indonesia's rakyat in the far more important contest on September 20.

Gary LaMoshi has worked as a broadcast producer and print writer and editor in the United States and Asia. He moved to Hong Kong in 1995 and now splits his time between there and Indonesia.

(Copyright 2004 Asia Times Online Ltd. All rights reserved. Please contact content@atimes.com for information on our sales and syndication policies.)


Aug 18, 2004



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